About the show
Most of us wereN'T taught business development.
We were taught our craft, then told to go sell and expected to figure the rest out.
This show exists to fix that. Every episode is a conversation with a professional with expertise in business development who is willing to be honest about how they did it (the highs and the lows and the tips they picked up along the way).
Let's replace unpredictable, feast or famine pipelines with a simple, repeatable, approach to bringing in new business.