Every Story Has a Beginning. Here's Ours.

BD4™ is the AI-first business development engine built specifically for Professionals — lawyers, accountants, consultants, fractional execs and more — who must turn relationships and prospects into clients and revenue.

Our Mission

BD4 ends the business development rollercoaster, so professionals can earn more and live more.

How We Got Here

It started by watching my friend and a talented professional, John Yates, over 30 years who mastered business development – finding prospects, taking actions, never giving up, and converting them to clients. Most Professionals white-knuckled the feast-or-famine cycle — deep in delivery one month, scrambling for pipeline the next. On the other hand, John built trust, one conversation at a time — knowing who to reach out to, when, and what to say.

What if we could turn what John does into a system others could actually use to build their own pipeline and book of business?

The answer is BD4. An engine that works for you in the background — helping Professionals stay top of mind with their networks — easily, authentically, consistently.

About John

Our Team

Built by professionals who understand the grind of business development and the value of staying connected.

Gregg Bedol
Gregg Bedol
CEO & Co-Founder

Gregg Bedol is a serial entrepreneur with decades of experience advising and scaling professional services and technology platforms, including co-founding Quantuvos. After watching skilled professionals struggle to sell without training, he founded BD4 to break the feast-or-famine cycle, directing the platform’s vision, GTM strategy, and strategic relationships.

James Simmons
James Simmons
CTO

James Simmons is a seasoned technology executive who has driven over $5B in outcomes as CTO or CPTO for high-growth firms like Abrigo and Accruent. At BD4, he engineered the core framework that silently automates the busywork of relationship management, turning static names on a list into active pipelines and high-value clients.

Sreenidhi Jayakumar
Sreenidhi Jayakumar
UX/UI & Product Design Strategist

Sreenidhi Jayakumar is an architect-turned-product designer specializing in building AI-first SaaS user experiences. At BD4, she thoughtfully translates complex data architecture into an effortless, high-trust interface that feels deeply personal rather than invasive.

Asrah Mohammed
Asrah Mohammed
CMO

Asrah Mohammed is a B2B marketing leader with 8+ years of experience building marketing functions from the ground up at lean, high-growth startups. At BD4, she is shifting how professionals approach growth; moving them away from transactional selling and into the consistent, high-value networking habits that predictably drive revenue.

Kent Elmer
Kent Elmer
CFO

Kent Elmer is a CPA with over 20 years of public accounting and CFO experience across early- and growth-stage technology ventures. Based in the Southeast, Kent brings rigorous financial discipline to BD4, shaping the fiscal infrastructure required to scale the platform smoothly.

Grace Stone
Grace Stone
 Head of Customer Success

Grace Stone is a customer success leader with 8+ years of high-growth SaaS experience, driving over $1M in ARR through account retention and expansion at firms like Valutico. At BD4, she designs the onboarding journey that ensures professionals consistently turn their networks into expanding books of business.

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John Yates
Inspiration, Outside Legal Counsel

A partner at Gunderson Dettmer and one of the country's most respected technology attorneys, with 35+ years of exclusive focus on tech law and co-founder of organizations like the Technology Association of Georgia, John brings both deep industry credibility and strategic vision to BD4. He serves as the platform's north star for what great business development actually looks like for professional services practitioners — and provides legal guidance as BD4 navigates early-stage growth and investor relationships.

BD4 is your growth engine

You’ve already earned trust. BD4 helps you keep it working for you.
Start with BD4. See what calm, consistent growth feels like.

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